Not sure what to include in your site plan? Want some ideas on what to start with? Below we've outlined some popular sections and pages, this is a site plan for a basic site, you can add even more sections and menu items to feature more unique content.  If you want even more ideas you can look at our page theme ideas.

Make sure to keep your site easy to navigate and intuitive - experience shows that you have 4 seconds or 3 clicks to show your clients what they are looking for, so get the most important information towards the top or "above the fold" (what your clients can see on your site without having to scroll down).

Section 1 - Home

• Main Page Features
  • Paragraph (or more!) describing your agency.
  • Quick Search Box
  • Featured Specials (If you want to keep the basic home page look and feel, consider which types of offers you would want to show on the home page)
  • Newsletter Signup
  • Sweepstakes Signup
• Menu Items under Home
  • Hot Deals Target Search 
  • Weekly Cruise Deals page (Passport Online has already created a template for the Weekly Cruise Deals page, contact us if you want this page added to your site.)

Section 2 - Cruises

• Cruises Page Features
  • Featured Cruise
  • Quick Search
  • Target Searches
• Menu Items under Cruises
  • Exclusive Cruise Specials (Are you affiliated with a consortia? Let us know, many Consortia send us their exclusive pricing.)
  • Small Ship Cruises Target Search
  • River Cruises Offer Group

Section 3 - Vacations

• Vacations Page Features
  • Featured Vacation
  • Quick Search
  • Target Searches
• Menu Items under Vacations
  • Golf Vacations Target Search
  • All-Inclusive Vacations Target Search
  • Romantic Vacations Target Search

Section 4 - Vacation Reviews

• Vacation Reviews Page Features
  • Most Recent Reviews - See an example
  • Customer Testimonials (Be sure to ask for permission from your customers before adding them) Tip: Include links to Target Searches or Offer Groups from these pages, it's an easy way to let customers who are also interested in that destination see what is available.

Section 5 - Travel Resources

• Travel Resources Page Features
• Icons and links to information of interest clients (Passport Online has already created a template for the a travel resources page, to add it, create a new section pointing to a custom page and select "Start with a Model Page" and select "Resources Page" for the model page type. This page will already include links to many valuable sites, but you can always add additional links.)

Section 6 - About Us

• About Us Page Features
  • Company Bio (Years in Business, significant achievements, etc)
  • Office Hours
  • Contact Phone Numbers
  • Email Addresses for Vacation or Cruise Requests
  • Phyiscal Address
• Menu Items under About Us
  • Meet our Agents - Information about each agent as well as contact information
  • Why Use a Travel Agent? Information about why a Client should book through a Travel Agent rather than on their own
  • Specialties Tip: If your agents are destination specialists, list the destinations that they specialize in and include a link to a Target Search for that destination on the page.
  • Certifications